Graphic Design Solutions

Graphic Design Solutions remains the most comprehensive how-to reference on graphic design and advertising for print and interactive media, intended to serve as a foundation for a graphic design and advertising design education. Theory and applications arc stressed with an instructive approach. Known for its thorough treatment of theory and major graphic design applications, this text provides hundreds of significant design solutions, which are models of excellence. The more tine examples students see, the better students can understand what constitutes effective, creative solutions; outstanding work should imprint on students.

Every’ semester, I want to hand over—all at once—everything I know about graphic design and advertising to my students so they can immediately start creating effective solutions. That desire has propelled me to present the information in this book as clearly, fully, and succinctly as possible—to offer a complete graphic design foundation.
I have written Graphic Design Solutions to serve as a guide for my students, to support my own teaching, and hopefully you will find it helpful, as well. Teaching graphic design and advertising is very challenging. Much is taught simultaneously—critical and creative thinking, principles, theory, strategy, conceptual design, design development, technique, visualization, composition, social responsibility, and applications. In order to design, students must be critical and creative thinkers, learning to express and represent their creative ideas; that is why this book addresses conceptual and creative thinking as fully as it addresses visualization, composition, and the requirements of specific applications, such as posters or websites

Book Details

• Title: DGraphic Design Solutions
• Author: Robin Landa
• Paperback: 480 pages
• Publisher: Cengage Learning; 4 edition (January 26, 2010)
• Language: English
• ISBN-10: 0495572810
• ISBN-13: 978-0495572817
• Product Dimensions: 0.8 x 8.3 x 10 inches